Skip to main content

How ShopBroker Works

Step-by-step explanation of the platform for journalists and media

Written by Austin Headley

Overview

ShopBroker connects local buyers and sellers with protected payments, professional delivery, and AI-powered pricing. Here is how a typical transaction works from start to finish.

For Sellers

Create an account and connect a payment provider (PayPal or Stripe)

List an item with photos, description, and price. Or import existing listings from your Kijiji, Karrot, or Poshmark profile in under two minutes per item with AI autofill. Bulk Posting lets you upload up to 25 photos at once and AI groups them into per-item drafts for batch review. Price Genius can suggest a fair price based on market data

Choose a delivery and pickup method: professional same-day delivery through Trexity, or in-person pickup with one-tap scheduling and multi-calendar sync (Google, Outlook, Yahoo)

Receive payment after delivery or pickup is confirmed. Because ShopBroker uses an authorize-and-capture model, funds are held by the payment provider (not by ShopBroker) until the transaction completes, then released directly to the seller's connected PayPal or Stripe account

For Buyers

Browse the marketplace or follow a direct link shared by the seller

Purchase with protection using a credit card or debit card. Payment is authorized but not captured until the transaction completes

Receive the item via same-day Trexity delivery or arrange pickup with the seller

Confirm receipt to release payment. If something goes wrong, the authorized payment can be voided or refunded. The ShopBroker Promise buyer protection guarantee covers items not as described: buyers can file a claim through a structured inspection-and-claims process for resolution

Payment Protection Model

ShopBroker does not hold customer funds. Payments are processed through PayPal Commerce Platform or Stripe Connect using an authorize-and-capture model:

  • At checkout: The buyer's payment method is authorized (not charged)

  • On delivery or pickup: The authorization is captured, and funds transfer to the seller minus the service fee

  • If cancelled: The authorization is voided. No charge to the buyer.

This model provides buyer protection (payment is captured only on confirmed receipt) and seller protection (authorized payment captured on confirmed delivery).

ShopBroker Promise

The ShopBroker Promise is the buyer protection guarantee that sits on top of the authorize-and-capture payment model. It applies to courier-delivered orders and provides:

  • Inspection window after delivery for the buyer to confirm the item matches the listing

  • Structured claims process if the item is not as described, with documented evidence and review

  • Resolution paths including refund, partial refund, or replacement coordination depending on the claim outcome

  • Seller accountability through the platform's resolution review

The Promise is the buyer-side commitment behind ShopBroker's "item as described, or your money back" guarantee. It pairs with the authorize-and-capture model so payment is only fully released when the transaction has been confirmed on both sides.

Delivery Infrastructure

For transactions with professional delivery, ShopBroker partners with Trexity, a Canadian courier network. Trexity provides:

  • Same-day pickup and delivery

  • Real-time tracking for both buyer and seller

  • Coverage across Toronto and the Greater Toronto Area

  • Handling of items within defined weight and size limits

Sellers can also offer in-person pickup for items that are oversized or when both parties prefer to meet locally.

AI-Powered Pricing

Price Genius analyzes multiple data sources to suggest fair prices for secondhand items. The system checks internal transaction history, UPC databases, and uses Claude AI to compare against current market listings. Sellers receive a suggested price range and can set their own price.

Discovery via Google Shopping

Every listing on ShopBroker is automatically indexed in Google Merchant Center and surfaces in Google Shopping search results alongside new retail inventory from major retailers. The integration runs continuously: new listings appear, edits sync, and sold or expired items are removed automatically through a daily resync that keeps the index accurate. The result is that local secondhand listings are discoverable the same way buyers find new retail inventory, rather than being siloed inside an individual classifieds site. The integration has been live in production since February 2026.


Related: Browse the full Press & Media collection: About ShopBroker, Key Facts & Milestones, Meet the Founder, Media FAQ, Brand Assets & Usage, and Press Contact.

Did this answer your question?